Photographing for Getty Images

March 13th, 2017

Photographing For Getty Images

There’s a definite and distinct difference between shooting food for a restaurant or a hotel, and shooting food for Getty Images.

With a restaurant or hotel, we want to show the food as the client would see it. Hence, it’s cooked and styled by the chef of the establishment, and shot on location. The props used are of course all the items that are to be found at the client’s premises, helping to firmly identify the image with the client.

Images shot for Getty, on the other hand, tend not to have a link to an establishment, so we don’t have an established look or atmosphere to incorporate into the image. We build our own from scratch.

This particular food photography is quite likely to be used for recipe or cookery books, or magazine editorials etc.